
Company Impact Poster
Diversified Hydraulics Concepts — 2025
This poster was created during my internship at Diversified Hydraulics Concepts to highlight the global impact of the company’s work. While employees in the shop repair and build small parts, those parts go on to power tugboats, presses, and heavy equipment around the world. The design featured the captions “Small Parts. Big Impact.” and “The parts we repair don’t just stay here—they power ships, presses, and equipment in countries worldwide, including:” alongside country flags and tugboat imagery.
Skills & Tools Used
• Adobe Photoshop (image editing, isolating subjects, background cleanup)
• Adobe InDesign (layout and formatting)
• Layout & Composition
• Typography & Messaging Design
• White stroke techniques to enhance visibility of small flag icons
Reflection
This project was a meaningful opportunity to connect design with employee motivation and company culture. If I revisited the poster, I would consider:
• Exploring a stronger focal point image to immediately capture attention.
• Adjusting text hierarchy to make the message even more impactful at a quick glance.
• Experimenting with alternate layouts to balance the text, flags, and images more cohesively.